Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
In the dynamic landscape of Singapore's retail industry, staying ahead requires more than just stocking shelves. Visual merchandising stands as a cornerstone for success, playing a pivotal role in captivating customers and driving sales. This program addresses the pressing need for retailers to master visual merchandising techniques tailored to Singapore's unique market demands.
In a personalized 1-to-1 training format, retailers will gain insights from Visual Merchandise Specialists. These experts impart crucial knowledge and skills to breathe new life into store aesthetics, enriching the customer journey and ultimately boosting revenue. Practical, in-shop training sessions immerse merchants in hands-on experiences, equipping them with the tools to craft compelling visual narratives that resonate with Singaporean consumers.
In a competitive environment where every detail counts, mastering visual merchandising is non-negotiable. From Orchard Road to neighborhood boutiques, retailers in Singapore must harness the power of visual storytelling to stand out amidst the crowd. Through this program, businesses can overcome the challenges of modern retailing, ensuring their stores remain not just spaces to shop, but destinations for unforgettable experiences, driving loyalty and growth.
No intakes available
Please check back later.
At the end of this programme, retailers are equipped with the capabilities to:
Enhance storefront marketing through optimized product layout and space utilization techniques
Gain expertise in content creation and strategic visual merchandising planning
Create high-quality digital resources to boost both online and offline marketing initiatives
Category | Price |
Full Fee | $2,016.50 |
Singapore Citizen (70% funding) | $604.95 |
Singapore Citizen 40 years and above1 (90% funding) | $234.95 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $234.95 |
Singapore PR (70% funding) | $604.95 |
Singapore PR sponsored by SMEs2 (90% funding) | $234.95 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 30 Sep 2024
1Fee is under the Mid-career Enhanced Subsidy(MCES)
2Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
For company-sponsored participants:
For more information about funding and support, click here.