The SkillsFuture Series is a curated list of short, industry-relevant training programmes that focus on emerging skillsets. Targeted at Singaporeans who are keen to either gain a basic understanding or deepen their skills, SIRS’ SkillsFuture Series comprises the following bite-sized courses to provide adult learners with skill proficiency and enable them to stay relevant and competitive in the retail sector.
SkillsFuture Series Courses
Basics in Content Generation [SF]
This programme will enable participants to become a more effective digital storyteller. Participants will learn storytelling techniques that will help them to create interest to heighten the engagement and connectivity with their customers on e-commerce platforms.
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Engage Customers through Social Media
Companies have embraced social media as part of their marketing mix, but with various degrees of success. The programme will address various social media initiatives and techniques that participants can utilise to enhance engagement with their customers.
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Fundamentals to Starting an Online Business
This hands-on, practical session will guide participants in understanding and navigating the complexities of a digital business. Participants will learn the types of platforms available and understand the benefits, factors & resources required in an online business.
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Introduction to Digital Marketing
With increasing traffic in social media space, successful engagement through digital content marketing is a great booster for business. This programme provides participants the knowledge and applications to understand digital engagement that is superseding traditional marketing channels.
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Introduction to Data Analytics
With the increasing traffic in social media space, successful engagement through digital content marketing is a great booster for business.
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Personal Online Branding
This programme will help participants to understand the importance of online professional profile. They will learn through hands-on session to develop an effective personal online branding strategy through various social media.
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Tapping into the Power of Instagram for Selling
With more than 400 millions of Instagram users, it is no wonder that businesses are turning to this platform. Through this programme, participants will learn to leverage Instagram to help boost their online presence and adopt it as part of their marketing strategies.
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Thrive in Digital Disruption – Learn, Unlearn and Relearn
This uncertain and rapidly changing environment brought about by digitalisation poses great challenges and yet offers new opportunities. Ability to learn, unlearn and relearn will position one to quickly identify & seize opportunities.
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