Personal Development

With the digital world at our fingertips, first impressions matter online too. While you are reading this, a potential employer or business partner may be searching up your name on Google or LinkedIn, uncovering information about you and forming an impression of you. Personal branding influences how people perceive you and open up opportunities for your success in the digital era. A compelling personal brand will set you apart from the competition and allows you to build trust as you connect more easily with your customers, colleagues, and peers.

Stress and fatigue are a common experience among the working population with the modern lifestyle and more so during and after the pandemic. An average person will spend at least 90,000 hours* working over a lifetime - that is one-third of our lives! While technology enables us to work anytime and anywhere, the lines between our career and personal lives are gradually blurring. More people are finding it difficult to ‘unplug’ and inevitably bring their underlying state of wellness to work, affecting job performances.

This uncertain and rapidly changing environment brought about by digitalisation poses great challenges and yet offers new opportunities. Ability to learn, unlearn and relearn will position one to quickly identify & seize opportunities.

This programme will help participants to understand the importance of online professional profile. They will learn through hands-on session to develop an effective personal online branding strategy through various social media.