Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
In the dynamic retail landscape of Singapore, Assistant Retail Supervisors & Retail Supervisors face escalating challenges in meeting sales targets amidst heightened consumer expectations and evolving market dynamics. This course is meticulously designed to equip these frontline supervisors with the essential knowledge and skills to navigate the complexities of sales target management and drive business growth.
Traditionally, businesses could rely on annual sales plans targeting similar consumer segments. However, in today's digital age, where consumers are inundated with information from social media and the internet, sales success requires a more strategic approach. This course empowers retail supervisors to analyze feedback from buyers, suppliers, and colleagues, leveraging sales data to refine their sales strategies and effectively meet the diverse needs of their customer base.
By providing practical guidance from the ground up, supervisors will learn to strategically align and execute sales plans tailored to specific customer profiles. Emphasis is placed on maximizing sales value by offering products and services that resonate with and meet the demands of consumers. Through a data-driven approach, supervisors will gain the skills to plan and execute sales strategies that yield optimal results, while also leveraging feedback systems to continuously improve customer satisfaction and drive business growth.
No intakes available
Please check back later.
Classroom: 3 Days (9am to 4pm)
This course is targeted at helping the Assistant Retail Supervisors & Retail Supervisors to analyse and report feedback from buyers and/or suppliers and colleagues on sales factors.
In the past, business can do sales plan once a year and reach out to similar and homogeneous consumers. This is no longer viable today. Delivering sales results is becoming more difficult with the proliferation of information through social media and the internet; consumers are better informed, and take action based on the latest information and offerings.
Through this course the sales team of retailers will be guided from ground zero to the level of strategically aligning and executing sales target plans based on their specific customer profiles, and maximising sales value by providing products and services relevant and demanded by their consumers. Learners will learn to perform sales backed by data, plan and execute sales plan to achieve better results and leverage feedback system to better meet individual customers’ needs.
Course participants will acquire the following Knowledge, Skills and Competencies:
Understand the components of a Sales Plan and their interrelationships to optimize sales strategy planning
Utilize sales data to identify relevant shopping trends and tailor business offerings to meet customer demands effectively
Use business data and customer feedback to strategically plan product offerings and forecast quantities required
Identify potential obstacles limiting the execution of sales plans and develop strategies to overcome them
Recognize objections from stakeholders and devise strategies to address them effectively, enhancing negotiation skills for win-win outcomes
Category | Price |
Full Fee (Inclusive of GST) | $686.70 |
Singapore Citizen (70% funding) | $206.01 |
Singapore Citizen 40 years and above1 (90% funding) | $80.01 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $80.01 |
Singapore PR (70% funding) | $206.01 |
Singapore PR sponsored by SMEs2 (90% funding) | $80.01 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Jan 2025 to 31 Dec 2027
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
SIRS Training Room
11 Eunos Road 8, Lifelong Learning Institute, #08-02/03, Singapore 408601
Nearest MRT: Paya Lebar MRT
This course is also eligible for the following:
For self-sponsored participants:
For company-sponsored participants:
For more information about funding and support, click here.