
Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
In today's digital age, having a strong online presence is crucial for professional success and career advancement. This 1-day programme is designed to help participants understand the significance of an online professional profile and equip them with the skills to begin creating and maintaining an impactful personal brand. Through hands-on sessions, participants will develop an effective personal online branding strategy using various social media platforms, including LinkedIn.
They will learn to craft a compelling and authentic personal brand, optimize their LinkedIn profile, and leverage social media to build a professional network, showcase their expertise, and stay updated with industry trends for increased leads and returns.
By the end of this programme, participants will have a well-defined personal brand that enhances their employability and opens up new opportunities. They will be equipped with the tools and knowledge to continuously refine and adapt their online presence, leading to tangible returns in their professional development and career growth.
Registration period
13/02/2025 - 12/05/2025
Course date
15/05/2025 - 15/05/2025
Venue
Singapore Institute of Retail Studies
Course intake schedule information
POB
Time: 0900 to 1800
Registration period
17/02/2025 - 10/06/2025
Course date
13/06/2025 - 13/06/2025
Venue
Singapore Institute of Retail Studies
Course intake schedule information
POB
Time: 0900 to 1800
Classroom: 1 Day (9am to 6pm)
1.Developing Your Unique Value Proposition in Branding.
2.Promoting Your Brand Online.
3.Boosting Your Brand On LinkedIn With Advanced Strategies.
4.Boosting Your Brand On Google Using Google Tools.
5.Boosting Your Brand On Google Using YouTube.
Course participants will acquire the following Knowledge, Skills and Competencies:
- Develop a compelling and authentic personal brand that reflects their unique strengths and professional aspirations.
- Optimise and enhance their LinkedIn profiles to attract potential employers, clients, and collaborators.
- Leverage social media for networking, building a professional network to showcase their expertise, and stay updated with industry trends.
- Begin to create engaging content that highlights their skills, achievements, and thought leadership, leading to increased leads and returns.
Category | Price |
Full Fee | $228.90 |
Singapore Citizen (70% funding) | $68.67 |
Singapore Citizen 40 years and above1 (90% funding) | $26.67 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $26.67 |
Singapore PR (70% funding) | $68.67 |
Singapore PR sponsored by SMEs2 (90% funding) | $26.67 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Jan 2025 to 31 Dec 2027
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
- This course is also eligible for the following:
- For self-sponsored participants:
- SkillsFuture Credit
- Workfare Skills Support (WSS) Scheme (For Individuals)
- For company-sponsored participants:
- Absentee Payroll
- Workfare Skills Support (WSS) Scheme (For Companies)
- For more information about funding and support, click here.