As technology advances, savvier consumers demand for more curated shopping experience as they touch on multiple channels during their purchasing journey, triggering a new trend in the retail landscape. Retailers now need to embrace 'New Retail' - an integration of offline and online platforms by leveraging data technology to provide a more well-rounded retail experience. With data driving the day-to-day operations and decision-makings, Retail/Operations/Area Managers need to analyse, strategise and execute omni-channel plans to drive sales and performance. Managers must also possess the ability to drive unique customer experience to stand out from the competition for sustainability and profitability.
Develop the skills you need to lead your staff effectively in today's Online Merge Offline world of retailing with our latest WSQ Specialist Diploma in Retail (Operations). Gain competitive edge and deliver greater experience-focused engagement to your customers to win more businesses.
This programme equips you with 21st century leadership and management skills to meet the needs of today's omni-channel world of retailing. Develop essential skills that will help you in implementing omni-channel strategy. Lead your team of champions to create a great shopping experience for your customers to grow and sustain your business in this disruptive and evolving retail environment.
To achieve a full qualification, individuals must successfully attain competency in all the following modules:
Personal effectiveness (21 hours)
Learn to facilitate the execution of the organsiation's strategy in building alignment, winning mindshare, developing and growing the skills and competencies of staff. It is imperative to develop future leadership qualities and behaviours to meet the needs of the disruptive and evolving landscape.
Service Leadership (21 hours)
Develop the ability to create and promote a customer-centric culture within the organization design customer focused strategies to deliver and champion the organization's service excellence ethos and foster great customer experience.
Service Excellence (21 hours)
Learn to establish and leverage value creating strategic partnerships for organisations to emhance their competitive edge by expanding the customer base, access to new resources and talents as well as mitigate risks. The partnership can bring about new products and services that ultimately improve customer engagement and experience.
Learn the '6-Steps Partnership Process', to bring Service Innovation ideas from vision to reality. Learn how to plan, present and execute their ideas to create winning partnerships and jointly deliver Service Excellence. Identify and create opportunities through collaboration and alliances.
Emerging Technology (15 hours)
Understand the constant need to review emerging technologies and the implications towards business strategies and objectives to stay competitive.
Social Media Marketing (21 hours)
Design and strategise social media marketing initiatives to meet business objectives and achieve goals.
Drive Productivity and Innovation (24 hours)
Learn to build an organizational culture for innovation and productivity to have long term business growth and sustainability of any organization. Understand the critical role to champion creativity, ideas-sharing, collaboration, value building and exploring new areas of growth or ways to enhance efficiency.
To apply, please complete the online registration here.