Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
As social media continues to weave itself into everyone's daily lives, it has become one of the most important and profitable aspects of digital marketing. Social media platforms provide businesses with the opportunity to reach out to billions of consumers worldwide and allow them to engage with their customers regularly. With consistent monitoring and fine-tuning of your social media marketing strategy, you will potentially see an increase in traffic & sales, improve brand awareness and gain more satisfied customers to help you take your business to greater heights.
Course date
27/07/2021 - 24/08/2021
Course intake schedule information
26/7/2021 4:00:00 PM +00:00 - 24/8/2021 3:59:59 PM +00:00
Course date
22/06/2022 - 13/07/2022
Course intake schedule information
21/6/2022 4:00:00 PM +00:00 - 13/7/2022 3:59:59 PM +00:00
Course date
22/06/2022 - 13/07/2022
Course intake schedule information
21/6/2022 4:00:00 PM +00:00 - 13/7/2022 3:59:59 PM +00:00
- Create brand advocacy marketing
- Assess social media content scheduling tools
- Understand and apply social media metrics
- Create social media strategy
- Evaluate usage of social media and its potential impact on the organisation
- Appraise potential and suitability of social media marketing opportunities
- Determine the feasibility of using different types of social media platforms
- Establish social media marketing objectives
- Develop plans for social marketing campaign
- Monitor outcome of social media marketing to review effectiveness
- Day Class: Total of 4 days (24 hours) from 9am to 5pm
- Night Class: Total of 8 nights (24 hours) from 7pm to 10pm
- GCE ‘O’ level Credit (at least C6) in English and Mathematics or Workplace Literacy and Numeracy (WPLN) score: Level 6 for Reading, Listening and Numeracy, and
- With at least 3 years supervisory/managerial working experience in retail or Professional/Managerial/Management Executive (PME) position in non-retail sector
| Category | Price |
|---|---|
| Full Fee | $907.20 |
| Singapore Citizen0 (70% funding) | $269.64 |
| Singapore Citizen 40 years and above0,1 (90% funding) | $101.64 |
| Singapore Citizen sponsored by SMEs0,2 (90% funding) | $101.64 |
| Singapore PR (70% funding) | $272.16 |
| Singapore PR sponsored by SMEs2 (90% funding) | $104.16 |
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 30 Sep 2024
0The increase of 1% GST on fees will be absorbed for Singapore Citizens in 2023
1Fee is under the Mid-career Enhanced Subsidy(MCES)
2Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
- SkillsFuture Credit
- Workfare Skills Support (WSS) Scheme (For Individuals)
- Union Training Assistance Programme (UTAP)
For company-sponsored participants:
For more information about funding and support, click here.