Driving Sales Performance on Shopee (Marketing)

Driving Sales Performance on Shopee (Marketing)

Build your winning marketing strategy and bring your Shopee business to the next level! Enhance your shop's presence, captialise social media to generate higher sales and create compelling visual content to bring your store to the top in rank.

Not onboard with Shopee yet? Our 1-day workshop in Getting Started on Shopee (Onboarding) can help you get equipped to be a power seller on Shopee.

 

No intakes available

Please check back later.

Registration period

01/12/2023 - 26/01/2024

Course date

31/01/2024 - 31/01/2024

Venue

Singapore Institute of Retail Studies

Course intake schedule information

1 Day, 8 Hrs.

9am - 6pm

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1. Search Engine Marketing (SEM)

  • Understand changing consumer buying behaviour
  • Discover social listening from data (e.g. Facebook Insights)
  • Evaluate online platforms for advertising and branding
  • Apply social pressure selling tactics
  • Craft content to engage viewers or followers and form a community to promote products or branding

2. Create Storytelling using Photography to Drive Sales

  • Understand how to create a voice for your brand
  • Create professional photos that correspond to your brand
  • Edit photos using fundamental photo-editing techniques

3. Digital Commerce and Facebook Marketing

  • Appreciate the complexity of digital marketing landscape
  • Learn about Facebook ads
  • Upload and run a successful Facebook ad
  • Optimize Facebook ads for the right objective
  • Understand how to target a specific audience

4. SEM Campaigns

  • Leverage on Google Adwords for SEM campaigns
  • Gain insights into the success of SEM campaigns
  • Create great SEM ad copy
  • Optimize and to improve click-through rate and impressions

9am - 6pm (1 day)

CategoryPrice
Full Fee$172.80
Singapore Citizen0 (70% funding)$51.36
Singapore Citizen 40 years and above0,1 (90% funding)$19.36
Singapore Citizen sponsored by SMEs0,2 (90% funding)$19.36
Singapore PR (70% funding)$51.84
Singapore PR sponsored by SMEs2 (90% funding)$19.84
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Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 30 Sep 2024
0The increase of 1% GST on fees will be absorbed for Singapore Citizens in 2023
1Fee is under the Mid-career Enhanced Subsidy(MCES)
2Fee is under the Enhanced Training Support for SMEs (ETSS)

This course is also eligible for the following:

For self-sponsored participants:

For company-sponsored participants:

For more information about funding and support, click here.

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